Client: Fast fashion apparel brand targeting Europe and the U.S.
Core Needs: Reduce logistics damage, optimize warehouse space, improve unboxing experience
We partnered with a fast-growing fashion brand whose main markets are the U.S. and the U.K. As SKUs expanded, the brand faced typical growing pains in logistics:
The brand realized the issue was not the clothing, but the wrong boxes.
Instead of recommending expensive options, we designed two parallel packaging systems based on real shipping scenarios:
Scenario A: Direct-to-Consumer (D2C) Shipping
Solution: High-strength mailer boxes
Scenario B: B2B Overseas Warehouse Restocking
Solution: Heavy-duty RSC cartons
Supply Chain Integration (Turnkey Service)
We also provided:
Most importantly, we optimized box proportions based on core sizes (S/M/L), reducing box types from 7 to 3 standardized sizes and cutting warehouse management costs by 20%.
Hanlong Engineer Tip
Many apparel brands overuse large boxes + bubble wrap for small items, wasting freight (dimensional weight) and hurting their eco-image.
Hanlong’s rule: Right-sized box for each garment.
We calculate the minimum ideal volume based on clothing thickness and quantity to save freight and elevate perceived quality.
Ready to optimize your apparel logistics packaging and build a more efficient supply chain?
